Team Sidecar
Rob Musser
Founder + Creative Director
I am a graphic designer by trade with a fondness for French press coffee, loitering in bookstores and reading product copy. I find inspiration in good stories, candid lyrics and clever advertising. I love my wife, my son and at least half of my clients.
Rebecca Musser
Director of Client Services
Think of me as the Jerry Maguire to your Rod Tidwell — I’m here to show you the money! I can help you clarify your marketing needs and develop a strategy that will help your business grow and thrive. I make sure we work our hardest to bring you the best possible creative solutions at a competitive, keep-your-CFO-happy price.
Our Creative Process
01: Ask behind
We begin our creative process simply by getting to know you. We ask a lot of questions because we believe that discovering the why behind the what and the how of your business is the first step toward inspiring people to follow you.
02: Think ahead
Next we go for a walk in the shoes of your future followers. We consider who they are, where they spend their time and what moves them. This helps us determine the message and the media that are most relevant to them.
03: Make good
Our research becomes reality with the creation of strategic marketing touchpoints where you and your followers connect. We employ all of our creative faculties in the service of solutions that are good for your business and good for the soul.
